Creation…recreated
What about tomorrow morning? Continue with the project? Keep at it? How?
The Creation - the whole thing - continues being created…stars being born, sub-atomic events dithering in and out of existence, and us working away at whatever we do. Besides cash, there is the innate joy of making something, fashioning a thing or a relationship that moves things along just a notch or two. The payoff is there, in the joy. The act of creating is joyful, ask a composer, a poet, an artist, or just ask a Nobel prize winner.
What comes before the act of creation may be a long period of difficult processes, often without either a highly defined problem or an end point to provide a focus. In the middle is the muddle that has a hidden order waiting to make itself clear. The requirement for realizing what lies in waiting is a structural change in the way we view the muddle. This structural change lies at the heart of how the creative process becomes an integrating or unifying experience. Further, it is considered artful when it induces a similar experience in others.
Here is an activity you can try with your colleagues, students, children or agency art directors. The purpose of this experiment is to underline the creative power of a group. Try to have at least six people working together in a group.
Provide each person with six stickies and have them draw up a story-board that shows a simple set of actions. Make it clear they can tell any story but suggest that it could be as simple as brushing hair or peeling an orange to get them started. They have five minutes to sketch out the actions and use all six of the stickies.
When the five minutes are over have each person hold up the story-board they created but have them resist saying anything about it. Then advise that each person will have the benefit of the group working with them to give more dimension to their story, without knowing what any of the stories are.
Identify the first person who will put their story on the line. Have them describe what is in the first frame/panel of their story-board and then in one minute have each of the other five people write down what they imagine the scene to look like, including an action of the characters, setting, costumes, make-up, lighting, camera position, and sound. Have these each read aloud after the one minute is up. Ideas and details start clicking and a lively discussion emerges. Keep this discussion to about a minute. Then do the same one minute response to the next stickie frame/panel. More ideas and details come out that connect to the first frame, in the form of a reflection on what was noted previously. The third, fourth, fifth, and sixth frames/panels are handled the same way with a one minute write down of what is imagined by each person in the group followed by a brief observation of connections back and forth across each of the panels/frames. By the end of the process the coherence and excitement of an integrated story-board are very intense.
Each person then hands over their written comments to the person whose story-board was reviewed. The process continues with each of the six having a turn with the group focused on their story. After that they draw up a new story-board and shoot it.
In essence this is an Agile process. It is composed of;
One true metric = a good story
A product owner with a backlog = six frames/panels of a story
Team work in iterations for each story = five one minute iterations as views on frames written by team members
Reflection meetings = integration of ideas across the whole set of six frames/panels
Meeting with the product owner = important feedback for the team/group
The process is as natural as a conversation and as effective as thoughtfulness, humor, and helpfulness can make any group/team activity be.
It is important to note that the structure of the creative process shifts back and forth between the individual and the group/team. In doing so it provides a concrete example of a creative process that advances learning, trust, thought, imagination, and further action. There is a joy in the process as the product owner lights up with new thoughts and ideas triggered by the gifts received from the other members of the group/team.
For deeper/denser reading on these matters I would suggest the following:
The Hidden Order of Art by Anton Ehrenzweig
The Gift: Imagination and the Erotic Life of Property by Lewis Hyde